LinkedIn is the world’s largest professional network on the internet. You can use LinkedIn to find the right job or internship, connect and strengthen professional relationships, and learn the skills you need to succeed in your career. You can access LinkedIn from a desktop, LinkedIn mobile app, mobile web experience, or the LinkedIn Lite Android mobile app.
A complete LinkedIn profile can help you connect with opportunities by showcasing your unique professional story through experience, skills, and education.
It is essential to be intentional and know ALL the tricks when it comes to setting up your Linkedin profile to ensure you don’t get lost among the masses! Fine-tuning your profile will help you fast-track your connections and get the attention of your potential employers.
Should we say it again? Don’t just copy and paste your job title into the headline section! Think of what makes you different? What makes your profile stand out from millions of other? Use this an opportunity to grab the reader’s attention: what do you do? Who do you do it for? What kind of results can you deliver?
At the bottom of the page, add in your skills to flex your industry expertise. You can add about 50 – so make it count! Highlight three skills to be your “top skills” so choose carefully. These skills listed act on your behalf, as when other users are searching Linkedin for a specific profile matching a skill, the Linkedin algorithm favours profiles who have specific skills listed – which means a greater chance that potential employers find you! So, remember to add in detail and focus on the niche you operate in.
Adapt an effective content posting strategy by including quality content, effective captions and call to actions. Encourage conversations which will cause more people to reach your profile beyond your current network. By following these guidelines consistently, you will stand out beyond your competitors as someone who has credibility within the industry.
To highlight your profile amidst the million other users is no small task, but it can be done by honestly assessing your ability to bring others value. When done correctly, you stand a much better chance of joining the 35.5 million other users who have successfully been hired via LinkedIn. Identify what makes you unique as a worker, and position your profile as an inviting solution to common professional problems.